Since its establishment, the Association of Hungarian Communication Agencies (MAKSZ) has been working for the operation and representation of Hungarian media and non-media agencies. The next milestone in this tradition is the launch of the Campaign Agency People of the Year, which will be held for the first time in 2024.

The Agency People of the Year was born under the umbrella of the internationally recognised Campaign magazine, and as a separate category within the magazine's Agency of the Year competition. Like the latter, it is not a list - it was never intended to be a list. All of these serve as a platform for media and non-media agencies to give the sector's most outstanding professionals the opportunity to compete. However, only one winner will emerge from each category.

The first awards ceremony will take place in December 2024, where the best in the sector will be rewarded for their creativity, professionalism and innovation. This will demonstrate the excellence and competence of the winner at both national and international level.

Agency People of the Year is not born BECAUSE OF agency professionals – but built FOR agency professionals.

The story of the Agency People of the Year goes back to the Campaign Agency of the Year competition, which is well known internationally. For many years, the platform, created by a popular magazine representing the marketing, advertising and media communities around the world, has rewarded the best agencies in the creative industry. This year, Hungary joins this prestigious community, but taking the basics a step further, Agency People of the Year will reward the professionals who create value in agencies on a daily basis.

This not only sends an important message to the domestic professional community, but also provides an opportunity for the winners to gain international recognition. On this basis, the categories and judging criteria of the competition have been developed in line with international standards.

Agency People of the Year is not just an awards event. It is a platform where people who are individually turning around and reshaping the industry can get the recognition they deserve. People who add value to communications every day through their creative and innovative work.

Jury president

• Juliana Ballarin
  Diageo Executive Marketing Director, Eastern Europe

Main jury

• Aniot Dávid
  McDonald's Magyarország Head of Brand and Consumer Engagement
• Bányász Lívia
  Unilever Europe Media Lead Personal Care
• Bojana Nenadovic
  Coca-Cola HBC Marketing Director
• Horváth-Magyary Voljc Nóra
  K&H Bank Country Communication Officer
• Juhász Péter Tibor
  Vodafone, Digi Head of Brand and Media
• Kovács András Péter
  Yettel Director of Brand and marketing communications
• Liptay Gabriella
  KPMG Marketing & Communication Director
• Monika Banas-Jankowska
  Opella (Sanofi) CEE Brand & Innovation Head
• Nagy Zoltán Péter
  OTP Bank Marketing and Communications Director
• Szabó Béla
  Telekom BrandComms Director
• Szalkai Réka
  Mastercard Head of Marketing
• Szauter Zsolt
  Foodora Marketing director
• Vincze Renáta
  Upfield Head of Marketing, CSE Business Unit

Jury

• Balogh Timea
  Telekom Head of communications planning
• Baráth Péter
  RTL Magyarország Marketing communications director
• Bodnár Péter
  Rauch Hungária Head of sales and marketing
• Bognár Vera
  Haleon/GSK Expert Digital Activation Manager for RHCS Cluster
• Bölöni Olga
  Yettel Head of Brand and Communication Strategy
• Bujáki Zsolt
  SMP Solutions Zrt. Head of Marketing and Communications
• Dezse Boglárka
  Béres Sales and marketing director
• Dr. Kovács Gusztáv
  Teva Gyógyszergyár Assoc Director OTC Marketing
• Eipl Vilmos
  The Coca-Cola Company CEE Director, Media and Connections
• Fülöp Gábor
  Provident Pénzügyi Zrt. Marketing Director
• Harcsa Beáta
  Bonafarm Director of Marketing and Strategy
• Karczub-Lechoczky Fanni
  Media Markt Marketing Director
• Kiricsi Dávid
  Erste Bank Campaign team lead
• Kovács Dávid
  Zwack Marketing Director
• Kucsay-Ari Krisztina
  Benu Head of Marketing
• Moldván Ákos
  Vodafone, Digi B2C Communications Lead
• Német Bence
  Diageo Head of Media & Digital Eastern Europe
• Popovics Adrienn
  Hell Energy Marketing Director
• Pöhacker Gábor
  Head of Marketing & PR Marketing- és PR-vezető
• Rajz Andrea
  Bunge Marketing Manager B2C, Hungary and Export markets
• Rákosi Viktor
  Bayer Media Operations Manager CEEC
• Révész Richárd
  Danone Head of Marketing
• Sommer Ádám
  Praktiker Kft. Marketing & E-commerce Director
• Szinai Ádám
  CIB Bank head of marketing communication and PR
• Szován Aranka
  Reckitt Head of Marketing & Trade Marketing
• Takács Borbála
  Jófogás & Vatera Chief Marketing & Communications Officer
• Varga Noémi
  Penny Head of Strategic Marketing
• Vízkeleti Ildikó
  Auchan Marketing Director